Varsity Management

Our team is made up of former athletes who have competed at the highest levels — men and women who know firsthand what it takes to win on the field and succeed off it. Together, we bring over a century of combined experience in athletics, business, and personal development. But what truly sets us apart isn’t just our resumes; it’s our roots.

We’re not a group of disconnected professionals brought together by contracts or corporate titles. We’ve played together, trained together, mentored one another, coached one another, and built businesses side by side. We’ve shared locker rooms, long practices, hard losses, and big wins. That history built a bond that’s deeper than business; it’s family.

And that’s exactly how we approach our work with every athlete we represent. Varsity Management isn’t just about NIL deals or branding strategies. It’s about developing the whole athlete — their brand, their mindset, their finances, and their future. We exist to guide, protect, and elevate the next generation — not just because it’s our job, but because it’s who we are.

Varsity Management's Core Values

Authenticity Over Everything

We help athletes build brands that reflect who they truly are; not just what they do on the field. Integrity and transparency drive every decision, partnership, and deal.

Development Before Dollars

We invest in the whole athlete; mind, body, brand, and business. NIL is an opportunity, not an identity. Growth always comes before gain.

Team > Individual

We believe success is built through unity. Our athletes, mentors, coaches, and partners operate as one team with one goal; long-term impact.

Faith, Family, and Foundation

Character comes first. We teach our athletes that how you carry yourself off the field defines how far you’ll go on it.

Legacy
in Motion

Every deal, every post, every decision builds your story. We help athletes play the long game, turning influence into impact and moments into legacy.

Our Team.

What makes Varsity Management unique isn’t just what we do; it’s who’s doing it.
Our team is built from former athletes, coaches, and professionals who’ve lived every side of the game — from the locker room to the boardroom. We’ve trained together, played together, coached one another, and even done business together. That bond creates something you can’t buy: trust, accountability, and a shared mission to protect and elevate the next generation of athletes.